The Rum Lab congratulates the First Winner of the 2022 Social Media Rum Group, Unidos por el Ron.
Nineteen Facebook groups dedicated to sharing knowledge about the rum industry participated in this competition that lasted 15 days. After the voting process, Unidos por el Ron obtained 374 votes, followed by Spiced Rum Club with 69 votes.
The winners are online groups made up of rum aficionados of all levels, who enjoy chatting, debating, and posting information about the new trends of the spirits market. In particular, Unidos por el Ron embraces a family of rummeliers that already reach more than 200 people from different parts of the world.
The Allison Bar of Hilton Cabana was the scenario not only to celebrate the end of the Miami Rum Congress but also to award the Best Social Media Group of this year. The winners, Rodrigo Iturbide and Raul Bejar, from Unidos por el Ron, were invited to a brunch, in which they received the prize from Federico Hernandez, founder of The Rum Lab.
In addition, the winners will receive bragging rights, visibility on The Ultimate Awards platform, and an exclusive interview to be published on The Rum Lab website.
Congrats to the winners! See you soon in our next competition.
